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My Story

My Story

JARED ESTRADA

ISSA CERTIFIED PERSONAL TRAINER

ISSA CERTIFIED NUTRITIONIST 

COACH

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Certified kickboxing instructor

CPR/AED/FIRST AID CERTIFIED

Born and raised in Arizona, I grew up not playing your normal American sports. I was raised by a Filipino father and a Caucasian mother and grew up with two older sisters. My father was the first generation in his family to be born in America; his father had to leave his two kids and wife in the Philippines for 10 years while he was in Hawaii working to get our family to America so we can better lives. My father was a martial artist, bodybuilder, and powerlifter so those are the only sports I grew up with. He wanted me to be a martial artist like Jackie Chan, Jet Li, and Bruce Lee combined with strength and power from powerlifting instilling discipline to carry on the family name and the ability to protect my two older sisters. 

He enrolled me in gymnastics at age six which I did for three years, then Kenpo for one year, Tae Kwon Do for three years, and KravMaga for four years. I also competed in powerlifting competitions and in Men’s Physique for four years.

At age 12 my life completely changed. Like many young boys, I was cocky and arrogant and thought since I’ve been training in martial arts for years, I could win any fight. I was 12 when I learned that lesson. After losing the fight, I broke down in my room while anxiously waiting for my fathers arrival. Fearing he would be disappointed that I lost the fight and mad for getting in a fight because I was trained to avoid conflict. I still remember this moment vividly; he came into my room with a smile on his face and said:

“I’ve been waiting for this moment, you needed to have that cockiness knocked out of you. This was your fight that you needed to lose as a lesson to not let your ego blind you. We have two options here, you can either stay down or we can enroll you in mixed martial arts and workout with me.”

From that moment I promised myself I would never let my ego blind me and I will never lose a fight again.

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REST IN PEACE TO MY BIGGEST INSPIRATION, MY FATHER. WITHOUT HIM I WOULDN'T BE HERE HELPING OTHERS ACCOMPLISH THEIR FITNESS GOALS AND ADOPTING FITNESS AS A LIFESTYLE.

4/18/1961-10/8/2021

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MAY MY TWO BROTHERS & REST IN PEACE

JAMES THEO COHEA

10/28/95-12/25/18

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MATTHEW GARY WEEMAN

10/27/95-4/25/20

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Even when I wasn’t a personal trainer, I helped many people reach their goals and most the time I did it for free because I loved doing it. I always felt blessed to grow up with such a strong foundation, so I want to share my knowledge with others and give people what I was given.

JOIN THE TRIBE

MAKE A CHANGE

I was driven by my insecurities and fears, so I trained vigorously in martial arts while learning everything I could about exercising and nutrition from my father. I was taught the proper form for power lifts and other exercises, the basics of nutrition, how to diet, and how to train for strength and power. He provided me ways to train maintain and improve my mobility, speed, and flexibility developed from taekwondo where I discovered my own ways to blend powerlifting, taekwondo, and Krav Maga. 

At age 17, I competed in my first Men’s Physique show developing a passion for creating my own version of a perfect physique. I competed in a total of six shows; including one national level competition where I sought to be the youngest competitor to turn pro at 18 years old. I stopped competing at age 21 and went vegan for one year; focusing on the mind-body connection and expanding my knowledge of nutrition and eating for mental, physical, and spiritual health.

Fast-forward to now, stepping fully into my calling by becoming a professional personal trainer/online coach and working with a variety of clients reconnected me to my foundation which has led to own self-discovery of skillset and capabilities. Through helping others connect with what I love, I stepped up my game as a coach and athlete; creatively blending my 18 years of experience/knowledge to pass down to you!

MARTIAL ARTS

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  • Kenpo x 1 year

  • taekwondo x 3 years

  • kravmaga x 4 years

powerlifting

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  • 8 competitions total

  • 8 x 1st place wins

  • 2 state records 

mens physique

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  • 4x men's teen physique champ

  • 2x men's open class a champ

  • 3x nationally qualified 

  • competed in 1 national level competition at 18 years old

  • youngest athlete at 2017 usa championships

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